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Leadership

Chatterplug Leadership

The founding team combines a history of innovation with extensive experience in big data, technology, finance and analytics. Building on this vast and rich experience, ChatterPlug's leadership team is revolutionizing customer engagement and empowering brands.

Joy JoyAnn Book
Chief Executive Officer
Dan_cropped Dan Hixon
Chief Technologist
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× Joy
JoyAnn Book
Chief Executive Officer

As CEO of ChatterPlug, JoyAnn Book leads ChatterPlug’s™ healthcare technology initiatives. Ms. Book has significant leadership experience over the past 10 years across healthcare information technology (HIT) and digital customer and patient experience management. She has an extensive and diverse background that allows her to identify the underlying strategic and financial incentives linked to specific patient experience and engagement plans. With a Masters degree in Healthcare Enterprise Management and Innovation & Entrepreneurship from the Kellogg Graduate School of Management at Northwestern University, and her background in big data analysis, Ms. Book brings a unique perspective to patient experience management.

In recent years, JoyAnn has provided full cycle leadership for disruptive healthcare and patient experience innovation teams, ranging from user-based product design and development through implementation and execution. Ms. Book has been able to apply rapid innovation cycles and frameworks to improve provider’s patient care and customer experiences.

Her passion is filling the digital void in healthcare to improve the overall patient experience and outcomes by increasing patient access. JoyAnn enjoys disrupting antiquated healthcare patient activation mechanisms through the enablement of improved consumer touch points and a personalized patient experience.

Prior to consulting, JoyAnn was an Investment Banker at Merriman Curhan Ford in New York City, focusing on IPOs, secondary offerings, private placements and M&A in the consumer industry. Before joining Merriman, she was Vice President of Equity Research at Sandler O’Neill & Partners in San Francisco before moving to Sandler’s Investment Banking Group.

× Dan_cropped
Dan Hixon
Chief Technologist

Dan Hixon heads the Product and Web Development team as Chief Technologist. He is responsible for the development and architecture of ChatterPlug’s mobile API and web applications. Dan brings over 15 years of professional development expertise and leadership to the ChatterPlug™ team. Dan has thrived in startup environments, found success as an independent contractor, and co-founded startups of his own.

Dan is an active contributor and author of open source projects, which has helped him stay in the forefront of the rapidly changing technology landscape. He has been a speaker for the Arizona Ruby on Rails Group on the uses of advanced technology.

× Joy
JoyAnn Book
Chief Executive Officer

As CEO of ChatterPlug, JoyAnn Book leads ChatterPlug’s™ healthcare technology initiatives. Ms. Book has significant leadership experience over the past 10 years across healthcare information technology (HIT) and digital customer and patient experience management. She has an extensive and diverse background that allows her to identify the underlying strategic and financial incentives linked to specific patient experience and engagement plans. With a Masters degree in Healthcare Enterprise Management and Innovation & Entrepreneurship from the Kellogg Graduate School of Management at Northwestern University, and her background in big data analysis, Ms. Book brings a unique perspective to patient experience management.

In recent years, JoyAnn has provided full cycle leadership for disruptive healthcare and patient experience innovation teams, ranging from user-based product design and development through implementation and execution. Ms. Book has been able to apply rapid innovation cycles and frameworks to improve provider’s patient care and customer experiences.

Her passion is filling the digital void in healthcare to improve the overall patient experience and outcomes by increasing patient access. JoyAnn enjoys disrupting antiquated healthcare patient activation mechanisms through the enablement of improved consumer touch points and a personalized patient experience.

Prior to consulting, JoyAnn was an Investment Banker at Merriman Curhan Ford in New York City, focusing on IPOs, secondary offerings, private placements and M&A in the consumer industry. Before joining Merriman, she was Vice President of Equity Research at Sandler O’Neill & Partners in San Francisco before moving to Sandler’s Investment Banking Group.

× Dan_cropped
Dan Hixon
Chief Technologist

Dan Hixon heads the Product and Web Development team as Chief Technologist. He is responsible for the development and architecture of ChatterPlug’s mobile API and web applications. Dan brings over 15 years of professional development expertise and leadership to the ChatterPlug™ team. Dan has thrived in startup environments, found success as an independent contractor, and co-founded startups of his own.

Dan is an active contributor and author of open source projects, which has helped him stay in the forefront of the rapidly changing technology landscape. He has been a speaker for the Arizona Ruby on Rails Group on the uses of advanced technology.